"The purpose of the modern organization is to make it easy and natural and expected for people to take risks. To lean out of the boat. To be human."
—Seth Godin
"In the connection era, the marketing is the product, the service and most of all the conversations it causes and the connections it makes."
—Seth Godin
(Source: sethgodin.typepad.com)
"The definition of a revolution: it destroys the perfect and enables the impossible."
—Seth Godin
(Source: sethgodin.typepad.com)
"Innovators need your support, without a doubt. But if you want to be a Beatle, start your own group."
—Seth Godin
(Source: sethgodin.typepad.com)
"It really is a choice, one or the other.
Either you happily recommend the best option for your customer, or you give preference to your own items first.
Either you believe in what you sell, or you don’t.
Either you treat your best partners better, or you treat everyone the same.
Either you shade the truth when it’s painful to do otherwise, or you consistently share what’s important.
Either you always keep your promises or you don’t.
Either you give me the best price the first time, or you make me jump through hoops to get there.
Earning the position of the honest broker is time-consuming and expensive. Losing it takes just a moment.
"
—http://sethgodin.typepad.com/seths_blog/2012/01/the-honest-broker.html
"Earning the position of the honest broker is time-consuming and expensive. Losing it takes just a moment."
—Seth Godin
(Source: sethgodin.typepad.com)
"One option is to struggle to be heard whenever you’re in the room…
Another is to be the sort of person who is missed when you’re not.
The first involves making noise. The second involves making a difference.
"
—Seth Godin
(Source: sethgodin.typepad.com)
"Walking away from “real”
As in, “that’s not a real football team, they don’t play in Division 1” or “That stock isn’t traded on a real exchange” or “Your degree isn’t from a real school.”
Real contains all sorts of normative assumptions and implicit criticisms for those that don’t qualify. Real is just one way to reject the weird.
My problem with the search for the badge of real is that it trades your goals and your happiness for someone else’s.
"
—Seth Godin
(Source: sethgodin.typepad.com)
"To quote Al Pittampalli, “why bother going to a meeting if you’re not prepared to change your mind?” To which I’d add, “Don’t bother having a meeting if you’re not there to change or make a decision right now."
—Seth Godin’s blog
